Marketing vs. Advertising: What Game Developers Need to Know

When marketing and advertising align, they form a powerful strategy for game promotion. Explore the key approaches developers should consider for success.

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Top Mobile Gaming Trends and Revenue Insights for 2025

Discover the top mobile gaming trends in 2025, including hybrid monetization, hybrid casual games, meta layers, and AI-driven development.

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The Value of Video Content in Game Marketing

Unlock the game-changing potential of video content. It not only captivates audiences but also boosts user engagement and drives conversions.

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Social Media Marketing: 7 Steps to Create a Winning Game Strategy

Learn how to create a social media marketing strategy for your game that can drive growth, conversions, and more in seven steps.

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Mobile Game Monetization: Boost Your ROI With These 10 Key Findings

Game developers can earn a good income through their mobile games in 2023. Boost your ROI with these mobile game monetization strategies.

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15 Game Marketing Trends for 2023

With these game marketing trends in 2023, know what to expect in digital marketing to market your game right. Get started with Game Marketing Genie.

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10 Mobile App Trends to Consider in 2022 and Beyond

Without following these ten mobile app trends, your game may fail massively — consider utilizing these trends to create a blockbuster mobile app.

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How to Get More App Conversions With Mobile App Localization

App localization is one of the latest mobile app trends helping devs generate higher revenue. Learn what it is and how to utilize it in our latest blog.

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12 Mobile Game Forums for Game Devs and Marketers

Developers should belong to forums where they discuss game issues. Mobile game forums help you meet other developers who will give you useful game tips.

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6 Things You Need for a Good Game Trailer

The right game trailer increases the chances of higher game downloads. Here are six things to make your video game trailers outstanding and exciting.

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The Ultimate Game Dev’s Guide to Apple Search Ads

Want to get higher revenue on your iOS games? Apple Search Ads is the way to go. Here’s the guide to launching successful campaigns.

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Game NFTs: What to Do and What Not to Do

Game NFTs don’t market themselves! Learn what to do (and what NOT to do) to connect NFTs with your players seamlessly.

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