Your PC Game Marketing Strategy
Take Your PC Game to the Next Level
PC gaming is different from that of mobile, console or web browser. So, what does this mean for you? It’s simple – you need a specialized PC game marketing strategy. The team at Game Marketing Genie use a variety of techniques including Steam page optimization, search advertising, SEO, social media and more to get your game to the people who want to play it.
Why Game Marketing Genie?
We know what it takes to boost your game in the competitive PC gaming landscape.
Platform Specificity
While Steam is the leader in the PC gaming market, we know that what works for one platform won’t work in the same way for another. From Steam and Epic Games to the Xbox Game Store and GOG.com, we’re the masters of creating, distributing and optimizing content and advertising that will get your game seen.
Precision Optimization
We’re not only masters of app store optimization, we also have the skills to transform your PC game’s store page to help attract more impressions and purchases. Our data-driven insights allows us to develop the right keywords, descriptions, screenshots and more that will get your game clicked on.
Measured Metrics
Once your game is live, platforms like Steam start giving you impressions which turn into page visits and eventually sales. We can track who’s viewing your page, wishlisting your game or buying it, and translate this into marketing strategies that boost your purchases.
Want to Boost Awareness, Engagement and Sales for Your PC Game?
We are dedicated to making your marketing dreams a reality with custom solutions to ensure your business is one step ahead of your competition.
Awareness
PC game marketing starts long before your game is released. The earlier you start, the better. We know how to get your game off the ground with creative awareness strategies, enticing “coming soon” store listings and active community management to help spread the word.
Launch
Don’t lose any momentum just because your pre-launch phase is over. We’ll work with you to implement customized engagement and retention strategies to ensure that your players keep playing - and bring their friends along too!
Analysis
Data is a key pillar of our marketing, and is instrumental in how we are able to create campaigns that work. We gather insights about your audience, industry, genre and more to develop targeted marketing strategies that get results.
What Clients Say About Us
GMG clients and their results are the best proof that our methodologies work. But we’ve also received numerous awards and praise from the media and our peers.
“We had a great collaboration with the Game Marketing Genie team, with aligned incentives that helped us grow. It was a true partnership. We encourage other brands to get in touch and explore what they can do for you.”
Marc Gamet
Kuak Pty. Ltd.“Game Marketing Genie helped us achieve campaign success through their strategic approach. Their campaigns resulted in a significant increase in player engagement and ROI. If you're considering working with GMG, don't hesitate—they can make a real difference to your bottom line.”
Chris Christou
Corporate Piranha Entertainment Pty. Ltd.“Game Marketing Genie delivered strong campaign results for us using their data-driven approach. Their work not only increased our game's visibility but also helped us develop strategic plans for the future. If you're looking for a partner who delivers performance, GMG should be your first call.”
Arjun Gopal
Headstart International“Game Marketing Genie knows how to deliver both short-term wins and long-term success. Their marketing efforts boosted player acquisition, but more importantly, their retention strategies significantly increased our game's active user base. They have extensive experience in the game marketing industry, and we highly recommend them to any studio looking for measurable outcomes.”
Jimmy Lin
JunkfishPowerful PC Game Marketing
Want to take your PC game to the next level with a considered strategy developed specifically for your game? Chat with the experts at Game Marketing Genie today.
Frequently Asked Questions
What platform is best for me?
Steam, Epic Games, GOG.com, something else? Choosing the right platform for your PC game can be difficult in this crowded marketplace. What will work best for you will depend on a variety of factors including your audience, the style of game, the features you require and more. Our team can analyze this information to determine the best fit platform for your game.
What if my game is on PC and another console?
Doesn’t matter! If you want to get clicks to your game’s PC store listing, we can handle that and any other platforms your game is on. All we need to know is what platforms your game will be available on, and we can get started!
Does my game have to have a PC game store page already?
We can optimize your existing page or create a new one for you from the ground up! Work with our team to find out what we can do for you.
What services do I need to use?
There are a variety of services we can provide in your PC game marketing strategy! What we use is much the same as determining what the best platform for your game is. We’ll conduct extensive research into what is required to help take your game to the next level. Once we’ve narrowed it down, we’ll discuss with your team and create advertising that is customized to your game.